User Experience (UX) Design Certificate for Ilze Fourie
1. GUIDING PRINCIPLES
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Key principles of user centred design
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Introduction of ISO9241 as an important standart in the field of usability
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Clarify the differences between usability and user experience
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Confidently identify user needs and goals
2. USER RESEARCH
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State proper components of use
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Craft methods of target audience interviewing
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Define difference between observation and interpretation
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Gather and analyse qualified user data
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Develop research techniques and methods
3. ILLUSTRATING THE CONTEXT OF USE
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Identify potential users of your product or system
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Create your product personas, interpret their needs
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Clarify the Hick’s Law principle of relation between number of choises of user interface and the cognitive load
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State and manage the elements of user stories
4. MEASURING USABILITY
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Define usability in different terms of effectiveness, efficiency and satisfaction
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Use behavioural data to identify good and poor design ideas
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Choose between design alternatives using a/b testing method
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Explain the value of iterative design
5. INFORMATION ARCHITECTURE
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Create a structured experience from disorganised information
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Develop a proper flow between a person and a product or service
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Organise, structure and label content, functions and features
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Contrast an implementation model, mental model and conceptual model
6. INTERACTION DESIGN
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Confidently describe different user interface design patterns
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Choose the correct interactive control in a user interface design
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Easily define the concept of progressive disclosure
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State the difference between interaction design and an information architecture
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Define the importance of consistency in user interface design
7. VISUAL DESIGN
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Create user interface designs that exploit universal principles of visual design.
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Identify good and poor page layouts
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Choose the correct interactive control in a user interface design
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Improve your research insights using eye tracking methodology
8. INTERFACE PROTOTYPING
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Choose between different types of prototyping, for e.g. paper and electronics
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Describe the differences between prototypes and sketches
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Identify multiple different design solutions before deciding on a specific design solution
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Sketch paper prototypes practically
9. USABILITY EVALUATION
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Recall Jacob Nielsen’s Usability heuristics and other usability principles
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State the different kinds of usability evaluation
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Record the data from usability evaluations
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Evaluate the usability of systems by applying usability heuristics.